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How WOW Pads Helped Dimar Manufacturing Slash Costs

For more than 25 years, Dimar Manufacturing Corporation has worked to solve complex problems by employing expert metal fabrication techniques. Often referred to as a metal job shop, Dimar manufactures powder-coated and other types of delicate metals and products. Each component produced is the result of arduous attention to detail and craftsmanship. However, the rigors of transportation across the state of New York and beyond often place this hard work at risk.   

A short while ago, Dimar Manufacturing started using Frank Lowe's revolutionary new WOW Pads. Originally designed for powder-coated metals, fenestration products, and other delicate items, WOW Pads are small and mighty compression pads that offer exceptional cushioning, support, and separation to protect products throughout transportation and installation. 

Recently, we sat down with Michael Bella, Plant Manager of Dimar Manufacturing Corporation to learn more about their experience with our WOW Pads. 

How Did You Initially Partner with Frank Lowe?

I initially met Anthony from Frank Lowe at a powder-coating convention. They had a booth set up and were demonstrating a relatively new product — WOW Pads. I was instinctively intrigued because I like to stay in the know about industry happenings. Afterward, I connected with Anthony from Frank Lowe to explore whether WOW Pads could actually help our business. 

He asked me a few questions and sent me die-cut samples. Once we received our WOW Pads and tested them out on a few different components, we immediately saw the difference. 

How Are WOW Pads Different from Other Packaging Materials? 

First and foremost, WOW Pads get an A+ on the eye test because they are aesthetically pleasing. In addition, they are extremely easy to apply and doesn't seem to cause paint or powder-coat damage like some other adhesives can. The actual pads are slim, compact, and barely noticeable. And they create excellent visibility and separation between sheets of product. 

Even though we use significantly less in materials with WOW Pads, they offer exceptional performance. WOW Pads give us the multi-dimensional protection we expect with additional benefits we didn't. 

What Materials Were You Using Previously? 

Before WOW Pads, we used a lot of cardboard and foam. And don't get us wrong, the foam we previously used worked well. But we often wondered how much was too much and whether more was really better.

At the end of the day, our goal is to protect our craftsmanship and ensure our customers experience the exceptional detail we infuse into each product. The only way this can happen is by having a robust protective packaging solution for the rigors of transportation. Fortunately, we've found WOW Pads. They offer us the same — if not more — protection, improved customer satisfaction, and cost savings. 

How Are WOW Pads Better for Your Customers?

I will admit that we may have overdid it with cardboard and foam packaging. Even though our intentions were noble, our customers actually complained they had garbage bags upon garbage bags of packaging material. They joked they would need to schedule a separate trash pickup just for packaging materials. WOW Pads create a micro fraction of the waste

Another unique attribute of WOW Pads our customers have noticed is the way they create a protective barrier of visible space. Our customers love to quickly look between products and see perfectly-divided space. It puts everyone's minds at ease because it's visible the separation exists, which means no bumping or friction that causes damage. This wasn't possible with cardboard, foam, or bubble wrap — primarily because we had to cover the product to ship.

Have WOW Pads Saved Your Warehouse Space? 

Absolutely! We're just beginning to see the cost savings on this because we are no longer buying those enormous rolls of foam or cardboard. Our previous packing solutions were extremely large and took up a lot of space and put our shipping department under undue stress. Since we started using WOW Pads, we have gained a considerable amount of space that can be used for virtually anything else.

Have WOW Pads Saved You Money?

Even though it's just the beginning, WOW Pads have most definitely saved us money —  anywhere from 20% to 25% in packaging material costs! 

Contact Frank Lowe for More on WOW Pads

At Frank Lowe, we believe we've created a special solution in WOW Pads. However, you don't have to take our word for it — you can see and experience WOW Pads for yourself. 

Reach out to us today to learn more about WOW Pads and request your free sample

About the Author Randy Cohen

Since 2002, Randy Cohen has served as the Senior Vice President of Frank Lowe — leading Sales and Marketing as well as a variety of Administrative operations. Randy has 25 years of experience with a background in sales & marketing, production and business management, serving both government agencies and private industry. He holds a B.A from Syracuse University and a Masters and Professional Diploma from Fordham University. Randy uses his unique set of experiences to help businesses and entities across all sectors explore, pursue, and create better solutions.

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