When you ship or deliver art prints - whether to retail stores, galleries, or direct to customers you’re not just sending a product, you’re sending a reflection of your brand. How you package those prints matters. It must protect the art and create an experience that impresses the recipient.
So how do you find the right balance between functional protection and visual presentation?
In this article, we’ll explore smart art print packaging ideas that help protect your pieces while enhancing the unboxing moment, starting with one of the most versatile and reliable tools in the industry: WOW Pads from Frank Lowe.
Why Thoughtful Innovative Packaging Matters for Art
Art prints, especially framed, mounted, or limited-edition pieces are vulnerable to:
Poor packaging can lead to returns, costly replacements, or disappointed customers. On the flip side, excellent packaging can:
5 Art Print Packaging Ideas That Work
1. Use WOW Pads to Prevent Surface Damage
Traditional materials like bubble wrap or cardboard often fail to prevent rubbing or pressure marks between stacked prints or framed pieces.
WOW Pads are low-profile, low-tack removable adhesive backed pads that:
Whether you’re separating glass-framed prints or keeping canvas prints safe, WOW Pads offer a reliable layer of protection that removes cleanly.
2. Protect Corners and Edges
The corners of art prints are often the first to get damaged. Foam corner protectors or custom-cut cardboard sleeves can help reinforce these weak points especially when shipping unframed prints in rigid mailers or boxes.
Pair this with WOW Pads for interior protection, and you’ve got a double layer of security.
3. Add a Branded Touch
Presentation matters. Consider:
These small touches not only protect your prints but also create a memorable moment for the buyer—especially important for online art sellers and Etsy shops.
4. Choose the Right Outer Packaging
Rigid mailers work well for flat, unframed prints. Tubes are great for larger formats but must be packed carefully to avoid crimping the edges. For mounted or framed pieces, use sturdy double-wall boxes and secure interior cushioning.
If you’re including multiple prints or frames, WOW Pads help space and protect them without excess bulk or weight.
5. Label Clearly and Carefully
Include labels like:
And always add a packing slip or QR code with customer support info in case anything needs to be resolved.
When Should You Use WOW Pads for Art Prints?
WOW Pads are especially useful for:
They can be die-cut in custom shapes and sizes, making them a versatile fit for any type of packaging configuration you use.
Make an Impression with Every Print
At the end of the day, packaging is part of the art buying experience. It’s not just about protection, it’s about sending a message that your work is valuable and handled with care.
By using innovative solutions like WOW Pads alongside clean, thoughtful packaging design, you ensure your art prints arrive in pristine condition and leave a lasting impression.
Looking for a smarter way to package your art prints?
Contact Frank Lowe today to explore how WOW Pads can elevate your packaging strategy and keep your artwork safe from studio to showroom.
