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Crafting Excellence with Frank Lowe: A West Coast Tale of Cork and Commitment

In the sprawling expanse of the West Coast, where creativity meets precision, a top-tier manufacturer of upscale home and office décor was gearing up to broaden its horizons. Their vision? To make products that meld aesthetics with functionality. But as is true in any odyssey of creation, they faced an obstacle: sourcing the right cork.

When Google Falls Short, Competitors Point the Way

In today’s digital age, solutions are often just a click away. But for this manufacturer, no amount of Googling “1/16th inch rolled cork” yielded satisfactory results. Disappointed but undeterred, they resorted to old-school methods: the phone.

Several calls in, they received an unexpected referral. “For your unique needs, Frank Lowe is the way to go.” When even competitors recommend a company, it speaks volumes. Frank Lowe’s reputation wasn’t just about cork—it was about their comprehensive understanding of it.

Navigating the Corkscape with Frank Lowe

When the manufacturer approached Frank Lowe, Randy Cohen, Senior Vice President of Sales and Marketing, lent a keen ear. Their need was multifaceted: consistency in grain for a luxurious feel, bulk purchase, and the indispensability of a pressure-sensitive adhesive backing.

With its position as the top importer of premium Portuguese cork in the US, quality assurance was a given with Frank Lowe. Together, they envisioned a solution: a roll of cork, 54 inches in width, slit judiciously at the 36-inch mark. This not only catered to the manufacturer’s immediate needs but also left room for innovation, with an extra 18 inches for diverse in-house creations.

Sticking to Excellence

As intricate as the world of cork is, so is the realm of adhesives. While the perfect cork was identified, the right adhesive to back it was pivotal. Thanks to Frank Lowe’s expertise in both domains, they zeroed in on an adhesive that was just right—serving both the manufacturer’s vision and the commitment to quality that Frank Lowe stands by.

Cultivating Success, One Roll at a Time

Two years down the line, what started as a quest for the right cork has transformed into a relationship built on trust, mutual growth, and deep-rooted expertise.

The manufacturer muses, “It’s not just about the product. It’s about the depth of knowledge that Frank Lowe brings. They open up avenues we hadn’t considered.” Today, the association with Frank Lowe isn’t just about the cork or the price—it’s about the partnership.

As the manufacturer continues to break new ground, they do so with the assurance that Frank Lowe will always be by their side, enabling them to envision, chase, and manifest their dreams.

A Journey Beyond the Product

For businesses looking to diversify their supply chain, the tale of this West Coast manufacturer serves as an invitation. Partnering with Frank Lowe might just be the beginning of a story not just about a product, but about shared visions, unwavering support, and unparalleled expertise.

About the Author Randy Cohen

Since 2002, Randy Cohen has served as the Senior Vice President of Frank Lowe — leading Sales and Marketing as well as a variety of Administrative operations. Randy has 25 years of experience with a background in sales & marketing, production and business management, serving both government agencies and private industry. He holds a B.A from Syracuse University and a Masters and Professional Diploma from Fordham University. Randy uses his unique set of experiences to help businesses and entities across all sectors explore, pursue, and create better solutions.

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