Packaging

Excessive Packaging Facts That’ll Make You Say WOW!

Regardless of the material, the excessive packaging facts are nothing short of harrowing and just bad for business. In addition to having a negative impact on any company's ROI, excessive packaging often results in the creation of unnecessary work for the end user, which can lead to decreased customer satisfaction. 

The Environmental Protection Agency defines packaging and containers as products that are designed to be thrown away the same year the products they contain are purchased. And packaging makes up the lion's share of municipal solid waste in the United States. In fact, one of the most telling excessive packaging facts is that packaging waste made up 29.9% of all of the waste in the U.S. or 80.1 million tons of waste. 

While it's easy to write off most of this waste to Amazon and other giant consumer goods retailers, every industry plays a role. Let's take a closer look at a few excessive packaging facts that will make you say WOW — as in Frank Lowe's more effective, efficient, and environmentally friendly WOW Shipping Pads. 

Cardboard Is the Most-Used Packaging Material 

According to the Environmental Protection Agency, corrugated boxes were the largest single product category of materials solid waste back in 2017 representing 12.2% of total generation. After recycling, the combustion of these corrugated boxes represented .7 million tons; while our landfills were the recipient of an estimated three million tons. 

Although cardboard may be the most popular packaging material, it doesn't mean it's the most effective. One of the key downsides to cardboard for packaging fragile material is its abrasiveness and susceptibility to environmental factors. Simply put, if you're shipping glass products, powder coated metals, or similar products; cardboard's abrasiveness can result in scratches and damaged products. 

Once your packaged product leaves your facility, it's highly likely it will have to weather the elements, such as snow, rain, etc. Unfortunately, if your fragile product does come in contact with snow, rain, or even high humidity; the packaging becomes virtually useless. It will turn into mush. Instead of potentially damaging your product or leaving it to fend for itself, Frank Lowe's WOW Pads are able to provide superior protection — in spite of the environmental factors. 

There Aren't More Fish in the Sea — It's Plastic! 

We've all heard it and said it at one point — "there are more fish in the sea…" While commonly used in a different context, there are not more fish in the sea — than plastic. Undoubtedly, plastic bubble wrap is the among the most widely used packaging material for protecting fragile products. In fact, plastic actually outnumbers sea life at an astronomical rate of six to one. Even worse, 90% of the pollution floating in the ocean is plastic, which accounts for 46,000 plastic pieces every square mile. 

If Not by Sea, By Land

With an estimated 10 million tons of plastic waste ending up in the sea every year, you can clearly understand the gargantuan impact it has on environmental and marine ecosystems. However, it's not just the seas and waterways that are impacted. 

It's estimated a minimum of 8.3 billion tons of plastic has been produced since the beginning of plastic production. From this number, at least 6.3 billion tons of it ends up as waste, and almost 80% of this waste spends its final days in landfills or the natural environment. 

With the current rates of production, there will be 12 billion tons of plastic waste in landfills by 2050. Considering it takes a plastic bottle up to 450 years to biodegrade, we're clearly running out of space. 

WOW - A Smarter, More Effective, Greener Packaging Solution

For quite some time, using volumes of bubble wrap, mounds of cardboard, or reams of kraft paper has been the widely-accepted way to protect fragile products, such as: 

However, Frank Lowe's new WOW Pads are proven to offer superior protection for finished products without any of the environmental hazards. WOW Pads are designed to work on a range of products, ranging from painted aluminum shutters to powder-coated fencing to raw steel window frames. 

These small and mighty pads are excellent for separating and protecting during storage, packaging, installation, and shipping. WOW Pads work to:

  • Reduce vibrations
  • Limit slippage
  • Prevent dents
  • Avoid scratches
  • Prevent chips

In addition to superior protection, WOW Pads offer a full range of innovative benefits, such as:

  • WOW Pads create a fraction of the waste created by cardboard, bubble wrap, or kraft paper;
  • They are extremely easy to apply with a simple peel-and-stick process
  • WOW Pads are a very cost-effective packaging solution;
  • They can be die cut or kiss cut on rolls or sheets for fast application;
  • WOW Pads are not affected by snow or rain;
  • They are not abrasive like cardboard;
  • Neo-Rebond WOW Pads are made from recycled material in the USA

Contact Frank Lowe for WOW Pads

When it comes to protecting your product, more isn't always better. In fact, the sentiment of "more is better" regularly leads to excessive packaging, more waste, and over-packaged products. However, you don't have to contribute to any of the excessive packaging facts. You can offer your product superior protection and use the more efficient option with WOW Pads. 

Contact us today to request your free WOW Pad sample. 

About the Author Randy Cohen

Since 2002, Randy Cohen has served as the Senior Vice President of Frank Lowe — leading Sales and Marketing as well as a variety of Administrative operations. Randy has 25 years of experience with a background in sales & marketing, production and business management, serving both government agencies and private industry. He holds a B.A from Syracuse University and a Masters and Professional Diploma from Fordham University. Randy uses his unique set of experiences to help businesses and entities across all sectors explore, pursue, and create better solutions.

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